European web analytics
Understand what matters in your traffic in seconds.
Pomelo is a Google Analytics alternative and GA4 alternative built to measure essential audience signals with a cookieless-by-default Strict baseline and explicit Extended enrichments.
Quick setup. Useful signals from the very first days.
Sessions
281
-12.2 %
Pageviews
1 718
-27.4 %
Pages / session
6.11
-17.4 %
Eng. time
1m 34s
-36.3 %
Acquisition
Locations
Cookieless by default
A frugal audience baseline by default, with documented enrichments only when explicitly enabled.
Less data, more signal
Minimal collection focused on the metrics that change your decisions.
Explicit transparency
You know exactly what is collected, why, and for how long.
Quick setup
A lightweight script, a DNS check, and your first data starts flowing.
Useful signals, not a tracking factory.
Between over-collection, hard-to-read dashboards and heavy implementations, many teams end up with too much data and not enough clarity.
Too much collection by default
Useless data, invasive profiles, cookies everywhere. Most SMBs only use a fraction of what traditional tools collect.
Not enough clarity
Reports you have to build yourself, explorations to configure, a steep learning curve that most teams never climb.
Dashboards that are hard to use
Too many metrics, too many menus, too much noise. The essentials get lost in the clutter.
Less data. More clarity. Better decisions.
Pomelo rethinks audience measurement around three principles: collect only what matters, make every metric readable, and respect privacy by default.
Measure what matters
Pageviews, sessions, entry pages, and essential signals. Enrichments like UTMs, campaigns, and richer events remain explicit Extended configuration.
Reduce compliance burden
A dashboard designed to be read at a glance. No reports to build, no prior training needed.
Make analytics actionable
Every screen answers a specific question. You know where your traffic comes from and what’s working.
Dashboard
A dashboard designed to be read, not just looked at.
Pomelo highlights top pages, trends, bounded referrers, and essential signals. Campaigns, UTMs, and richer events appear when the site is configured in Extended.
- Pages and trends at a glance
- Enriched acquisition in Extended
- Useful events when declared
- Simple exports
Sessions
281
-39 (-12.2 %)Pageviews
1 718
-650 (-27.4 %)Pages / session
6.11
-1.29 (-17.4 %)Eng. time
1m 34s
-53s (-36.3 %)Acquisition
Audience
Devices
Locations
Privacy mode active
No cookies · No persistent identifiers
Cookies
None
Hosting
Europe
Retention
Depends on the active plan
Script
< 10 KB
Data collected
Privacy
Privacy isn’t a badge. It’s a product discipline.
Pomelo is built to limit collection to what’s strictly useful, document what is measured, and make measurement choices more transparent.
What Pomelo collects
- Pageviews
- Bounded referrers and entry pages
- Country and minimal technical categories
- UTM parameters and campaigns only in Extended
- Declared events depending on chosen mode
What Pomelo avoids by design
- Directly identifying data
- Ad tracking
- Advanced fingerprinting
- Cross-site tracking
Built for those who want to understand, not track everything.
Pomelo is for teams looking for clear answers, not a pile of raw data.
SMBs and marketing teams
Multi-siteNeed to understand multiple sites, content, and channels without overkill.
Strict audience by default, with acquisition and campaigns in Extended when needed.
B2B SaaS and product teams
API by planNeed reliable signals to guide product decisions.
Actionable metrics, no noise, and exports depending on the active plan.
Freelancers and makers
Quick startNeed to know if their site works, without spending hours on it.
A dashboard readable at a glance, installed in minutes.
Three steps to see your first data.
No training, no consultant, no IT project. You install, you measure.
Add your site
Create your account and register your domain in a few clicks.
Install the script
One line of code to paste before the </head> tag. Works with all CMS.
See your first data
Metrics appear in real time. No further configuration needed.
Google Analytics alternative: how Pomelo compares to GA4
If you’re looking for a Google Analytics alternative or a GA4 alternative, the point isn’t to add more complexity. It’s to get useful signals, with less default collection and more clarity on what’s measured.
Default cookies
Cookieless mode
Collection clarity
Campaigns and UTMs
Dashboard readability
Setup time
Frequently asked questions
Is Pomelo a Google Analytics alternative?
Is Pomelo a GA4 alternative?
What does Pomelo measure with a cookieless-by-default setup?
Go further.
Practical guides, sourced comparisons and deep dives. No marketing jargon.
Audience measurement and ePrivacy
Understanding CNIL / ePrivacy constraints, their limits, and why a strict setup must stay explicit.
Read MethodMeasuring without over-collecting
5 indicators are enough to run a site. Here’s which ones and why.
Read ComparisonUTM, sources and campaigns
How to track your marketing campaigns with minimal and transparent collection.
ReadBuild simpler, more readable, more sober measurement.
Pomelo is in pre-launch. Join the first users and get early access.
Join the waitlist
Get early access and news before we launch.